Maserati Alfieri concept to become electric Tesla rival in 2018?

maserati_alfieri_0_0.jpg

The sleek new Maserati Alfieri 2+2 concept could become a production reality with electric power, the head of Maserati’s owner Fiat Chrysler says.

Sergio Marchionne revealed in an interview with the Bloomberg news agency, that an electric Alfieri could be launched some time after 2019 – even though reports say the petrol-powered version has already been delayed, and now isn’t likely to materialise before 2018.

The Porsche 911 and Jaguar F-Type rivaling Alfieri concept was launched to great excitement at the Geneva motor show back in 2014, but the word is that plans to launch a production version this year or next were pushed back. Some reports say that’s because Maserati sales of the Ghibli have been unsatisfactory, so more energy had to be put into the marque’s other potential volume seller – the Levante – instead.  The Maserati brand currently sells fewer than 40,000 cars annually, but the Fiat Chrysler business-plan demands sales of 75,000 by 2018. That means a replacement for the GranTurismo will likely arrive before the production Alfieri breaks cover too.

Named after one of the founders of Maserati, the Alfieri was introduced to Geneva Motor Show crowds by CEO Harald Wester, who proclaimed it “the future of Maserati.” 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s